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Download games appearance chart

Postby Kazrashakar В» 13.06.2019

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Ads in between rounds of a Match 3 game. Ads offered up as a way to unlock bonuses. Ads just hanging out at the bottom of the screen, getting in the way of your thumb. The weirdest part: they tend to be ads for other games. Other games that will, in turn, show you ads for yet more games. No, really. These are those often super-simple games that fill up Instagram feeds with their promotions if you so much as look at one of their ads too long.

Okay, not really. Does anyone really understand algorithms? According to a report by Appsflyer, more than half of the revenue of Casual games comes from in-game advertising. And which ads happen to be lucrative? Ads to get you to download other games. Advertisers make even more in a country like Japan. For the Hyper-Casual and Casual games, ads are beating out in-app purchases.

Of course, with these incentives, mobile game makers sometimes play fast and loose with the ads for those games. This gameplay ad situation has been around for years, with even ads on the Super Bowl — excuse, us — the Big Game, being called out for showing footage that looked nothing like the real game. Yet nothing happens. Nothing happens because people keep downloading games from game ads, and just enough people keep paying for in-game purchases to make it worthwhile for game makers to keep advertising.

That some games are making more money on ads than purchases could mean the market is cannibalizing itself… but there are other categories of games where purchases still have the upper hand.

The odds of platform holders doing anything about fake ads are pretty low, as they have an economic incentive — a cut of the profits — when players do finally make a purchase. Screengrab of some actual gameplay in Playrix's "Homescapes". Source: MoreGamesLike. Los Angeles, CA.

This chart of In-App-Ads vs. In-App-Purchases in Casual games shows a significant shift in the last year. Source: Appsflyer According to a report by Appsflyer, more than half of the revenue of Casual games comes from in-game advertising.

Those who do spend money sometimes end up spending ridiculous amounts. Should You Do a Phone Detox? Cambridge, MA.

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Re: download games appearance chart

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Re: download games appearance chart

Postby Jusar В» 13.06.2019

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Re: download games appearance chart

Postby Feshura В» 13.06.2019

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Postby Kigakinos В» 13.06.2019

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Postby Nikor В» 13.06.2019

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Postby Meztisar В» 13.06.2019

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Postby Gam В» 13.06.2019

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Re: download games appearance chart

Postby Mikacage В» 13.06.2019

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Postby Voodoogul В» 13.06.2019

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Postby Dashakar В» 13.06.2019

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Re: download games appearance chart

Postby Samugrel В» 13.06.2019

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Postby Vunos В» 13.06.2019

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